Holiday Kickoff Sale 2024

Join us for the 2024 Holiday Kickoff sales event featuring great deals on select in-stock iMac, MacBook, iPad, and more - December 2 through December 6.*

Plus, you can reserve products in advance with a pre-order, available now! Pre-order by November 25 to be sure your products are in stock during the event.

SHOP HOLIDAY KICKOFF 2024
Use discount code KICKOFF24 for an additional 8% off at checkout.


SAVE A BUNDLE

The Holiday Kickoff Sale offers the best pricing of the year on qualifying Apple products, with an extra 8% off everyday academic pricing AND existing clearance pricing you see in our catalog.

Still not sure? Take a look at our best deals in each product family below. Or pick your own products and enter discount code KICKOFF24 at checkout for an additional 8% off!

FOR EXAMPLE

MacBook Pro 16-inch

MacBook Pro

Apple Retail $3999
Tech Shop Regular $3699
Tech Shop Clearance $3499

Holiday Kickoff $3317.52
You Save $681.48 

MacBook Air

MacBook Air

Apple Retail $1699
Tech Shop Regular $1599

Holiday Kickoff $1471.08
You Save $227.92

iMac

iMac

Apple Retail $1899
Tech Shop Regular $1799

Holiday Kickoff $1655.08
You Save $243.92

iPad Pro

iPad Pro

Apple Retail $1499
Tech Shop Regular $1399

Holiday Kickoff $1287.08
You Save $211.92

iPad Air

iPad Air

Apple Retail $1099
Tech Shop Regular $999

Holiday Kickoff $919.08
You Save $179.92

AppleCare+

AppleCare+

Apple Retail $399

Holiday Kickoff $367.08
You Save $31.92

SHOP HOLIDAY KICKOFF 2024
Use discount code KICKOFF24 for an additional 8% off at checkout.


*Promotional pricing is valid on sales processed 12/02/24-12/06/24 and on personal purchases only; departmental purchases (paid by shortcode) do not qualify for this promotion. Promotional pricing will be applied at the time of sale and should be reflected in the cart total at checkout for online purchases. Advance orders using discount code KICKOFF24 will not be fulfilled until the event period; this includes both eligible and non-eligible products in the order. Products must be in stock during the event period to qualify; product availability is not guaranteed. Pre-orders will be filled on a first-come, first-served basis.